5 Best Eyeliners of 2025: Expert Picks for Flawless Eyes
When it comes to achieving flawless eyes, the right eyeliner can make all the difference. You want something that lasts, applies easily, and enhances your look. The top picks for 2025 offer a range of options, from waterproof formulas to versatile sticks. Each choice has its unique benefits that cater to different styles and needs. Curious about which eyeliners stand out this year? Let’s explore the best options available to elevate your makeup game.
The Essentials
- e.l.f. No Budge Retractable Eyeliner offers all-day wear with a creamy formula, perfect for a flawless, smudge-proof look.
- Revlon ColorStay Waterproof Eyeliner provides rich, lasting color up to 24 hours with a built-in sharpener for precise application.
- NYX PROFESSIONAL MAKEUP Epic Ink Liner features an ultra-precise tip and intensely pigmented formula, ideal for creating dramatic or natural looks.
- Eyeshadow Stick 2-in-1 Eyeliner & Eyeshadow combines easy application and versatility, available in multiple colors for varied styles.
- wet n wild Mega Last Breakup Proof Retractable Eyeliner ensures up to 16 hours of wear with a satin gel formula, suitable for sensitive eyes.
e.l.f. No Budge Retractable Eyeliner, Waterproof & Vegan

If you’re looking for an eyeliner that delivers all-day wear without the hassle of smudging, the e.l.f. No Budge Retractable Eyeliner is your go-to choice. This creamy, ultra-pigmented pencil glides on smoothly and stays put, thanks to its waterproof formula. Whether you want to define your lash line, accentuate your waterline, or create a bold look all over your lid, this eyeliner has you covered. Plus, it’s 100% vegan and cruelty-free, so you can feel good about your purchase. With e.l.f., you’re not just enhancing your eyes; you’re also supporting ethical beauty practices.
Best For: Those seeking a long-lasting, smudge-proof eyeliner that is both vegan and cruelty-free.
Pros:
- Ultimate waterproof staying power for all-day wear.
- Creamy, ultra-pigmented formula that glides on smoothly.
- Versatile for various eye makeup styles, from bold lines to subtle definitions.
Cons:
- Currently available only in Black, limiting color options.
- May require a specific sharpener for the retractable design.
- Some users may find it challenging to remove at the end of the day.
Revlon ColorStay Waterproof Eyeliner (202 Black Brown)

For those seeking a reliable eyeliner that stands up to the demands of a busy day, the Revlon ColorStay Waterproof Eyeliner in 202 Black Brown is a top contender. This pencil glides on effortlessly, allowing you to create defined lines with ease. You’ll appreciate its rich color that stays vibrant for up to 24 hours, proving waterproof, smudge-proof, and fade-proof. Whether you want a subtle look or something more dramatic, this versatile eyeliner has you covered. Plus, with a built-in sharpener, precision is at your fingertips. Ophthalmologist tested and comfortable for waterline use, it’s a smart choice for everyday wear.
Best For: Those looking for a long-lasting, versatile eyeliner that can withstand a busy lifestyle while providing comfort and ease of application.
Pros:
- Long-lasting formula that stays vibrant for up to 24 hours.
- Waterproof, smudge-proof, and fade-proof for all-day wear.
- Built-in sharpener for easy precision and versatile looks.
Cons:
- Limited to pencil form, which may not appeal to those who prefer liquid or gel eyeliners.
- Some users may find the color range insufficient with only a few shades available.
- Potential for breakage if excessive pressure is applied during application.
NYX PROFESSIONAL MAKEUP Epic Ink Liner – Waterproof Liquid Eyeliner

The NYX Professional Makeup Epic Ink Liner is the go-to choice for beauty enthusiasts seeking a waterproof liquid eyeliner that delivers precision and boldness. With its ultra-precise, flexible tip, you can easily control line thickness, achieving everything from fine, natural lines to bold, dramatic wings. Its intensely pigmented formula guarantees fluid strokes and a defined matte black finish that lasts. Plus, you can feel good about your purchase, as NYX is committed to cruelty-free practices, certified by PETA. Experiment with this versatile liner to create stunning eye looks that truly stand out in any setting.
Best For: Makeup enthusiasts who desire a versatile, waterproof eyeliner that allows for precision and a range of looks.
Pros:
- Ultra-precise, flexible tip for easy application and line thickness control.
- Intensely pigmented formula ensures fluid strokes with a long-lasting matte finish.
- Cruelty-free product, certified by PETA, appealing to ethically conscious consumers.
Cons:
- Some users may find the formula to dry quickly, requiring faster application.
- The matte finish may not suit everyone’s preference for a glossy look.
- Depending on usage, the flexible tip may wear down over time, affecting precision.
Eyeshadow Stick 2-in-1 Eyeliner & Eyeshadow (Golden Tigers Eye + Rose Gold)

Elevate your makeup game with the Eyeshadow Stick 2-in-1 Eyeliner & Eyeshadow in Golden Tigers Eye and Rose Gold, perfect for those who crave versatility in their beauty routine. This creamy, highly pigmented stick glides on effortlessly, allowing you to create everything from smoky eyes to sharp winged looks without any pulling or skipping. Plus, it’s waterproof and smudge-proof, ensuring your flawless appearance lasts from morning to night. With six stunning colors available, you’ll find the ideal match for any occasion—be it daily wear or a special event. Enjoy comfortable, crease-free wear while enhancing your eye makeup effortlessly!
Best For: Those seeking a versatile and easy-to-use eyeshadow and eyeliner solution for everyday and special occasions.
Pros:
- Effortless application with a creamy texture that glides on smoothly.
- Long-lasting formula that is waterproof and smudge-proof for all-day wear.
- Available in multiple colors, catering to various styles and preferences.
Cons:
- Limited color range compared to some other eyeshadow products.
- May require touch-ups for very long days in extreme conditions.
- Initial learning curve for those unfamiliar with using a stick format for both eyeliner and eyeshadow.
wet n wild Mega Last Breakup Proof Retractable Eyeliner – Waterproof & Long-Lasting Wear

If you’re on the hunt for a reliable eyeliner that stands the test of time, search no more than the wet n wild Mega Last Breakup Proof Retractable Eyeliner. This waterproof eyeliner features a satin gel formula that glides on effortlessly, giving you intense, pigment-rich color. With up to 16 hours of wear, it’s smudge-proof, flake-proof, and cry-proof, making it perfect for any occasion. You can create bold looks that complement a variety of makeup products, all while enjoying a cruelty-free and vegan formula. Embrace your beauty with a product that caters to diverse needs and lasts all day!
Best For: Those seeking a reliable, long-lasting eyeliner that is waterproof, smudge-proof, and suitable for various makeup styles.
Pros:
- 16-hour wear ensures your look stays intact throughout the day.
- Satin gel formula provides a smooth application without tugging on the skin.
- Cruelty-free and vegan, aligning with ethical beauty standards.
Cons:
- May require specific makeup removers for complete removal due to its long-lasting formula.
- Some users may find the ultra-fine brush challenging for precise application.
- Availability might vary, limiting access for some customers.
Factors to Consider When Choosing Eyeliner

When choosing eyeliner, you should consider the type, formula, and how long it lasts. Think about how you want to apply it and the color options available to match your style. Don’t forget to check for ethical considerations, as many brands now prioritize sustainability and cruelty-free practices.
Type of Eyeliner
Selecting the appropriate type of eyeliner can greatly influence your makeup look, so it’s important to reflect on your preferences and application skills. If you’re after precision and drama, liquid eyeliners are perfect for creating defined lines and bold styles like cat eyes. For a more user-friendly option, consider pencil eyeliners; they’re versatile and great for both subtle and bold effects, available in retractable or traditional formats. Gel eyeliners combine the ease of pencils with the longevity of liquids, delivering smooth, rich color that lasts. If you enjoy blending, creamy eyeliners can double as both eyeliner and eyeshadow, adding versatility to your looks. Choose the type that aligns best with your style and skill level for flawless results.
Formula and Longevity
Choosing the right type of eyeliner sets the stage, but the formula and longevity play an essential role in how your look holds up throughout the day. Waterproof eyeliners are your best bet for extended wear since they resist smudging and fading. If you love rich color, opt for creamy, ultra-pigmented formulas that enhance application ease. Gel and liquid options allow for precise lines. Look for ingredients like silicones that create a barrier against moisture and wear. Eyeliners labeled as smudge-proof and flake-proof are perfect for humid conditions or physical activities. Finally, balance longevity with comfort to guarantee your eyeliner remains wearable without irritation, letting you enjoy flawless eyes all day long.
Application Method
The application method you pick can greatly influence the precision and overall style of your eyeliner look. If you’re after a quick and easy option, pencil eyeliners are perfect; their creamy texture allows for smooth application, making them great for both subtle and dramatic effects. On the other hand, liquid eyeliners offer a precision tip, giving you control over line thickness for everything from fine lines to bold wings. Consider retractable or twist-up eyeliners for convenience, as they eliminate the need for sharpening. Finally, the choice of applicator—whether a brush, pencil, or felt-tip—can profoundly impact how easily you apply the eyeliner and how it looks on your eyes. Choose wisely for the best results!
Color Options Available
When it comes to eyeliners, you’ll find that color options play an essential role in defining your look. You can choose from classic shades like black and brown for a timeless appeal, or go bold with vibrant hues like blue, green, and purple to enhance your eye color. Consider the finish too; matte, shimmer, or glitter can transform your makeup for different occasions. Keep in mind that liquid eyeliners usually offer more intense pigmentation compared to pencil or gel options. Darker shades create a dramatic effect, while lighter ones provide a softer appearance. Don’t forget to explore seasonal or limited-edition collections for trendy or unique shades to keep your style fresh and exciting!
Ethical Considerations
With a variety of colors and finishes available, it’s easy to get caught up in the aesthetics of eyeliner. However, you should also consider ethical factors when making your choice. Look for products that are 100% cruelty-free, meaning no animal testing was involved in their development. Opt for vegan formulations that avoid animal-derived ingredients, aligning with ethical beauty standards. Certifications from respected organizations like Leaping Bunny or PETA can assure you of a brand’s commitment to these practices. Additionally, consider companies that prioritize environmental sustainability in their packaging and ingredients to minimize ecological impact. Supporting brands with transparent ethical practices helps contribute to a larger movement towards responsible consumerism in the cosmetics industry. Your choices can make a difference!
Skin Sensitivity and Comfort
Choosing the right eyeliner can greatly impact your comfort, especially if you have sensitive skin or eyes. Look for products that are ophthalmologist-tested, as they’re typically safer for sensitive eyes and can be used on the waterline. Be cautious with waterproof formulas, which may irritate more; check for gentle, non-irritating ingredients instead. Opt for eyeliners labeled as hypoallergenic or specifically designed for sensitive skin to reduce allergic reactions. Comfort often comes down to texture—creamy formulas glide on smoothly, minimizing tugging. If you experience irritation, consider cruelty-free and vegan options, as they usually avoid harsh chemicals. Prioritize your comfort to guarantee a pleasant makeup experience and flawless eyes!
Frequently Asked Questions
How Do I Remove Stubborn Waterproof Eyeliner?
Did you know that over 80% of women struggle with removing stubborn waterproof eyeliner? To tackle it, start by soaking a cotton pad in an oil-based makeup remover or micellar water. Gently press it against your closed eye for about 10 seconds, allowing it to break down the product. Then, swipe it away in a downward motion. Repeat if necessary, and finish by washing your face with a gentle cleanser to remove any residue.
Can I Use Eyeliner on My Waterline Safely?
Yes, you can use eyeliner on your waterline safely, but it’s important to choose the right product. Look for waterproof and hypoallergenic formulas to minimize irritation. Make sure your hands and the eyeliner are clean to avoid infection. If you experience discomfort or redness, stop using it immediately. Remember to remove the eyeliner before bed to keep your eyes healthy. Always listen to your body and prioritize comfort when applying makeup.
What Are the Best Eyeliner Colors for Different Eye Shapes?
When it comes to eyeliner colors for different eye shapes, think of your eyes as a canvas waiting for the perfect stroke. For almond-shaped eyes, deep browns or blacks enhance their natural allure. Round eyes pop with vibrant hues like teal or purple. For hooded eyes, try soft shades like taupe or gray to create depth. Finally, for downturned eyes, rich jewel tones can lift and brighten your gaze beautifully.
How Long Does Eyeliner Typically Last Once Opened?
Eyeliner typically lasts about 3 to 6 months once opened, depending on the type and how you store it. Liquid eyeliners often expire sooner due to their watery consistency, while pencil or gel formulas might last a bit longer. To keep your eyeliner fresh, make sure to tightly close the cap after each use and store it in a cool, dry place. If you notice any changes in texture or smell, it’s time to toss it.
Are There Any Natural Alternatives to Traditional Eyeliners?
You’re at a natural beauty workshop, and someone shares how they use activated charcoal as an eyeliner alternative. It’s simple and effective! You can mix activated charcoal with a bit of coconut oil to create a smooth, dark paste. This natural option not only enhances your eyes but also keeps your skin free from harsh chemicals. Plus, it’s easy to remove at the end of the day, making it a win-win!
